What is the Meta (Facebook) Pixel?
The Meta Pixel allows you to track visitor actions on your website, enabling you to monitor their behavior and interactions. This tracking facilitates retargeting, allowing you to display ads to users who have previously engaged with your site. By analyzing this data, you can build and target audiences with similar interests, enhancing your marketing strategy. Additionally, the Meta Pixel provides integration benefits with Instagram, allowing you to leverage these insights for more effective advertising campaigns on the platform.
How do I get a Meta Pixel?
Go to your Events Manager page.
Select the correct pixel in the sidebar.
Click on the highlighted pixel in red and it will copy your pixel ID.
How do I set my Meta Pixel on ArtistHub?
We've made implementing your Meta Pixel on ArtistHub easy. Copy your pixel from the previous step so it's in your clipboard, then go to the Tracking Pixels page on ArtistHub, and paste it in the area.
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Get Your Access Token
Adding your Facebook Access Token can lead to better ad results.
Note: If you have multiple artists under your ArtistHub profile, make sure you see the correct artist in your sidebar before setting the pixel.
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Note: You need the ability to manage this pixel.
Step 1. Go to Facebook's Events Manager page.
Step 2. Click on the correct pixel (you may need to change the account).
Step 3. Click on the Settings tab.
Step 4. Scroll down to Conversions API. Generate a new access token, and click on it to copy.
Step 5. Paste your generated access token on your ArtistHub Pixel page.